Step 9 to making Buyers bite:
9. Built-In Bonus
Interior Designer Linda Applewhite observes that many buyers view built-ins as "free furniture." Well-crafted bookshelves, china cabinets and entertainment units can "make a home stand out as quality," adds designer Sue Adams.
On the other hand, says designer Simon Temprell, "It can be a catch-22 because some people would rather organize their own furniture. Sometimes it's better to have freestanding pieces that look like built-ins, that you can give the buyer the option to purchase."